The real and imaginary collide with tragic consequences as a prodigal physicist at the Large Hadron Collider works to answer profound questions about our universe.

Believing he's unlocked a frightening secret about the origin of matter itself, he suffers a breakdown. Struggling with his own demons in his search for the ‘God particle’, he returns home to convalesce.

Was his breakdown the natural result of a genius but flawed mind? Or a celestial intervention designed to prevent him from exposing his discovery?

Product Recall is a short film by Ben Smith

TD Insurance launched its “Ways to Save” campaign created in collaboration with Ogilvy Canada. Directed by Jonathan Zames of Someplace Nice, this “Ways to Save” spot centers on Dave, a customer who’s enjoying significant savings thanks to insurance coverage tailored specifically to him. The tongue-in-cheek commercial celebrates Dave’s savings which are so personalized that he deserves to have a jingle created just for him.

We then proceed to hear that jingle being performed, bringing into play BUTTER Music and Sound which scored the campaign.

“To emphasize just how customized TD Insurance savings can be, we made a jingle for one person, celebrating the unique ways that help them save,” said Francesco Grandi, chief creative officer of Ogilvy Canada. “Also, I apologize in advance. You will get this jingle stuck in your head for eternity.”

All-electric. Hybrid. And plug-in hybrid, too. There’s one for everyone to fall in love with.

Director - Ben Smith

Dir - Ben Smith - The Mill

Storyboards - Mark Yates - Anoxi, Inc.

Dir - Robert Sethi - The Mill

Storyboards - Mark Yates - Anoxi, Inc.

Dir - Russel Tickner - The Mill

Storyboards - Mark Yates - Anoxi, Inc.

Dir - David LaChappelle

Storyboards - Mark Yates - Anoxi, Inc.

Dir - Russel Tickner - The Mill

Storyboards - Mark Yates - Anoxi, Inc.

Another film for Cartier, Middle East this time featuring a fully CGI Panther.

With the iconic Cartier Panthère at its heart, this film is a celebration of love, family, and the spirit of giving found during Ramadan and Eid. Following the Panthère as the catalyst and hero, viewers enjoy a transformative journey of effervescent illumination, as she spreads the magic of Cartier throughout an imaginary Arab town. Beginning in darkened, moonlit streets, the film builds towards a joyful crescendo, where the whole town is alive with warmth, laughter, and light.

Written and directed by Ben Smith and Kinda Akash.

Storyboards - Mark Yates - Anoxi, Inc.

Dir - Ben Smith - The Mill

Storyboards - Mark Yates - Anoxi, Inc.

Dir - Ben Smith - The Mill

Storyboards - Mark Yates - Anoxi, Inc.

Self-cleaning campaign

Production Company - Scholar

Director - Alex Maxwell

Director - Jonathan Zames

Director - Jonathan Zames

Director - Jonathan Zames

Director - Ben Smith

Music video content for Inkbox.

Director - Ben Smith

Mayda

Director - Ben Smith

Director - Ben Smith

Director - Ben Smith

Director - Ben Smith

Director - Ben Smith

Director - Ben Smith